Are You Ready to Launch Your Own Fragrance Brand?
Entering the world of perfumery can be exciting, but also overwhelming. Without the right guidance, new fragrance entrepreneurs can easily fall into common traps that waste time, money, and energy. Whether you’re looking to create a signature scent, expand an existing brand, or explore private-label options, it’s essential to have a solid foundation in the business side of the industry.
This 1.5-hour workshop is designed to provide all the behind-the-scenes knowledge you need before jumping into fragrance creation or manufacturing — saving you from costly mistakes and empowering your next steps with confidence.
Don’t spend countless hours researching or guessing — get expert insights and actionable steps straight from someone who’s been there.
What You’ll Learn in This Essential Workshop:
Understanding the Perfumery Ecosystem
What does the fragrance supply chain actually look like?
Who’s involved, and what do they do?
Learn the critical roles of perfumers, manufacturers, and labs in your brand’s journey.
How to Approach Perfumers & Manufacturers
How to craft a professional fragrance brief to attract the right collaborators
What to ask — and what to avoid — in your early conversations
The step-by-step process from idea to finished product
Essential tips on negotiating and setting realistic expectations
Legal & Regulatory Essentials
How to navigate industry regulations (IFRA, safety standards, and labeling requirements)
What legal documents and compliance certificates you’ll need from day one
The importance of product liability insurance and why most startups overlook it
Understanding global regulations for fragrance products (EU/UK/US and beyond)
Financials: Budgeting & Cost Breakdown
What costs should you expect when starting a fragrance business?
How to calculate realistic budgets for manufacturing, packaging, marketing, and legal fees
How to set up a sustainable pricing strategy for your products
The hidden costs that catch most entrepreneurs off guard
The Critical First Steps
How to successfully register your business and secure necessary trademarks
How to ensure your brand’s safety and intellectual property are protected from the get-go
The best resources and tools to streamline your startup process
The essential documents you need for a compliant fragrance business