The scent of a candle is one of the most important factors that influence a customer’s purchasing decision, as it is the key driver for creating an emotional connection with the product.
A perfumer has the knowledge and expertise to create fragrances that are not only pleasing to the nose, but also compatible with the wax and wick. They will be able to advise on the optimal ratios of fragrance oils to use to achieve the desired scent strength and diffusion.
A good perfumer will have access to a wide range of high-quality fragrance oils that will help you create unique, complex and desirable scent blends for your candles. They will know how to blend fragrances effectively to create a scent profile that is both balanced and long-lasting.
A good perfumer can help you stay ahead of the curve by creating fragrances that are unique and fresh. They are always experimenting with new ingredients and techniques to develop new scent combinations that are both exciting and unexpected.
A good perfumer will ensure that each batch of fragrance oil used in your candles is consistent in quality and scent, ensuring that your customers can rely on the fragrance they love and trust.
A good perfumer will have a reputation for producing high-quality fragrances, which will lend credibility to your brand and help you stand out in a crowded market.